Reebok Settlement: FTC says Easytone apparel doesn't do jack for your buns!

This is a Sponsored post written by me on behalf of Reebok Settlement for SocialSpark. All opinions are 100% mine.

People lap up anything advertisers tell them about how they can lose weight and have more chiseled thighs, abs or buttocks, ignoring the basic reality of life. There is almost no easy, fast, simple way to do anything naturally. To lose weight or get toned, you have to exercise and eat properly, end of story. Not according to Reebok who released their bun blasting, bust ripping, leg toning array of Easytone shoes and apparel in 2008.

Fast forward.......2011

Now Reebok has agreed to pay $25 million to settle an FTC lawsuit that charges that the company’s toning shoes do not reshape customers’ bodies as advertised. Reebok ads claimed that wearing Easytone shoes leads to 28% more strength and tone in the buttock muscles and 11% more strength and tone in hamstring and calf muscles than regular walking shoes. The FTC alleged that these assertions were false. Consequently, anyone that purchased certain Reebok toning shoes and/or apparel from December 5, 2008 through October 12, 2011, they may be eligible to receive payment from this class action settlement.

Read the Reebok settlement to find out if you are eligible for a refund...

Reebok's Statement:

"...The allegations suggested that the testing we conducted did not substantiate certain claims used in the advertising of our Easytone line of products," 

"...In order to avoid a protracted legal battle, Reebok has chosen to settle with the FTC."

"...Settling does not mean we agree with the FTC's allegations. We do not. We have received overwhelmingly enthusiastic feedback from thousands of Easytone customers."

As for the merit of such lawsuits, I view things differently. Companies need to launch a major class action lawsuit to sue customers for believing things that obviously can't be substantiated. These pills will make you 28% stronger, this bracelet will make you 56.7% smarter, wearing this Sweater will make you seem 67.89% less blacker ~  I think we have to draw a line somewhere. At some stage we, as human beings, have to be prepared to call ourselves stupid for believing certain things, especially when dealing with mass advertised consumer products.......When it come to drawing lines, common sense is a good pen to use.

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